Our Clients


The BMA are the trade union and professional association for doctors and medical students across the UK supporting a membership of 160,000 doctors throughout their training and careers. The BMA required a review of their outdated learning offer and selection of a new LMS. Their aim being to build a ‘world class’ learning ecosystem driving membership engagement whilst facilitating a richer learning & development experience for members via integrations with other learning related products and services. The learning platform also needed to be accessible via a mobile app – a necessity for today’s busy doctors with a very high annual CPD commitment.

Working with key stakeholders in the business to define and prioritise requirements, map user journeys and design the ideal end-user experience, this involved an extensive review of the LMS and LXP landscape, managing the shortlisting of products to find a suitable learning platform to drive the desired engagement and increased membership retention.

Laura undertook a key piece of work to support and help develop our LMS strategy, outlining several fully developed options. Laura’s work was of an immaculate standard, insightful, clear, concise and to the point of what was required. Laura is a consummate professional in her area of expertise.
— Patrick Murphy, CFO - BMA
Laura’s breadth of expertise and ability to deal with a lot ambiguity and come up with the right answer was brilliant. Highly recommended.
— Ian Turfrey, CIO - BMA
Laura’s background successfully blends education and technology which she uses to good effect. In conducting a review of LMS/LXP providers Laura brought focus and pace to the agenda and influenced the decision making. Laura engenders trust and confdience. Her output and demeanour means she is a pleasure to work with.
— Vikki Smith, Specialist Education Advisor - BMA

HGEM work with over 5,000 restaurants, pubs, hotels and caterers internationally helping them match guest experience to brand promise through insight and data driven apps to engage, measure and improve staff performance in the hospitality sector.  

David Pepper, Associate Director of Hospitality Culture at HGEM

David Pepper, Associate Director of Hospitality Culture at HGEM

Bite-size video learning

I had the pleasure of working with Laura on a key project for the HGEM business. Alongside her excellent skills in digital learning she also has a wonderful ‘can do’ attitude and made our time of working together both rewarding and enjoyable. The project was to create a suite of bite-size learning content, which took the form of 12 animated videos with voice-over, aimed at helping our hospitality clients improve their guest experience.

Laura helped establish our business case for the content, defined the learning objectives for each video and liaised with our internal subject matter experts on the content. She continually made the process easy for us, directing the project, finding and engaging a 3rd party supplier to produce the videos and managing the relationship and review process with them from start to finish. Her attention to detail deeply impressed me and ensured we got a great quality product at the end of the project. I would recommend her without any concern whatsoever!
— David Pepper, Associate Director of Hospitality Culture - HGEM
Steven Pike, Managing Director at HGEM

Steven Pike, Managing Director at HGEM

gdpr processes implementation

We have a valuable relationship with Learn Fox whereby we can call on Laura to help us to manage and deliver organisational change projects. Whilst these normally relate to digital learning, Laura has shown that she can apply the same principles to less familiar subject matter and produce a good result. An example of this was coordinating the implementation of best practice for GDPR at HGEM. This involved acquiring sufficient knowledge of the requirements, mobilising those with relevant responsibilities and capabilities, centralising documentation, and managing delivery of the necessary activities. As a result we were able to demonstrate due diligence by the time the new legislation was implemented.

Laura’s ability to facilitate discussions without being overbearing and to inject creative solutions at the right point, and her general organisational skills and can-do approach are factors that led to the success of this and other projects. I am very happy to recommend Laura and look forward to working with her on future projects.
— Steven Pike, Managing Director - HGEM

With extensive experience across a wide range of sectors from hospitality to healthcare, we can work with you as your outsourced learning technologies team and experienced digital learning specialists. We understand the impact of organisational change and can help make these projects easy, leaving you and your teams to get on with what you do best.